Entries by Brandon Laubach

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Morgan Group Selects Helix Media 360° to Provide 360 Virtual Tours

Morgan Group Selects Helix Media 360° to Provide Next-Generation Virtual Tours for Multifamily Properties

Houston, Texas, June 20, 2018 — Helix Media 360°, LLC, today announced the signing of a national account with Morgan Properties, to provide next-generation virtual tours for all multifamily properties nationwide. This agreement ensures that all Morgan properties have access to powerful customer engagement services that integrate with existing websites and marketing efforts.

“Helix Media’s attention to quality is simply unmatched in the industry,” said Joe Melton, VP of Marketing for Morgan Group. “Our properties are dedicated to providing a superior end-user experience, so it was important to select a company that shares that commitment. Helix Media’s team of experts are extremely accommodating to ensure we get the product that works for us.”

Helix Media uses high-end equipment, proprietary systems, and a team of expert photographers and web designers to ensure its services offer high-quality, customizable features. Also, powerful reporting tools allow properties to accurately measure the effectiveness of marketing efforts and return on investment.

“When we started Helix Media, I knew photographic quality was a critical component for success,” said Walter Phillips, President of Helix Media. “We pay attention to small details like removing the cameras from mirrors, replacing images on televisions, and making sure every window looks out on a beautiful sunny day. All of these seeming little points add up to a stunning tour that displays each property to its best advantage.”

In the hyper-competitive multifamily industry, digital curb appeal is becoming more and more important with over 90% of the buying/showing process beginning online. Helix Tours create a seamless online shopping experience for users who can easily browse various floor plans, amenities and even local views hand-picked by marketing managers. “Our customers appreciate our Neighborhood Views portion of our tours because it allows potential tenants to see where they’re going to live as well as a glimpse into the local community.” Said Phillips.

Morgan and Helix will begin offering tours in summer 2018.

About Morgan Group
MORGAN is a privately held national developer and manager of Class A multifamily properties. With headquarters in Houston, TX, MORGAN specializes in upscale urban construction and third-party property management across the United States. Since 1988, MORGAN has developed over 20,000 units at a cost of $3.1 billion with a $500 million project pipeline currently in development or under construction. For more information about MORGAN, visit www.morgangroup.com.

About Helix Media 360°, LLC

Helix Media is a leading supplier of custom-designed multifamily virtual tours in the United States. Filmed by professional photographers using proprietary equipment and designed by experts who have years of web and graphic design experience, Helix Tours are the virtual tour of choice for luxury multifamily community managers. Helix Media is headquartered in Houston, Texas, and provides next-generation virtual services in all markets across the country. To learn more about Helix Media, visit www.helixmedia360.com.

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ZRS Residential Announces National Partnership

ZRS RESIDENTIAL ANNOUNCES NATIONAL PARTNERSHIP

ORLANDO, FLORIDA, June 4, 2018 — ZRS Management, LLC, announced a national partnership with Helix Media 360 to provide next-generation virtual tours for their high-end multifamily communities nationwide. This partnership ensures that all ZRS properties have access to state-of-the-art virtual tours that work with existing web sites and marketing efforts.

 “Helix Media has demonstrated their commitment to offering a fully customizable layout that offers a seamless user experience,” said Marketing Director, Donald Kleckner. “Our team has worked very closely with theirs to setup proper tracking parameters to monitor the significant role that virtual tours play in the online apartment search process.”

Helix Media is known for its powerful reporting tools that allow properties to accurately measure the effectiveness of marketing efforts and ensure return on investment.

“Tracking user engagement is a critical part of the services we provide,” said Walter Phillips, President of Helix Media. “Unlike other providers in this space, our business model focuses on partnering with each client to create custom solutions, then tracking engagement over time. This way, we can work with our clients to make changes according to the results we are seeing. 360 Virtual Tours are a relatively new innovation, and we believe it is important to stick with our clients for the long-term.”

Helix Tours include highly engaging content including embedded videos, 360 aerial drone views, and neighborhood views that provide 360 views of nearby attractions such as shopping centers, popular hang outs, and event venues. “Our customers appreciate the Neighborhood Views portion of our tours because potential tenants not only see where they’re going to live, but also get a good look at the local community as well,” said Phillips.

ZRS and Helix will begin offering tours in summer 2018.

About ZRS Management, LLC

ZRS is one of the most highly regarded management companies for luxury apartments in the United States and has grown from 775 employees with 33,000 units managed in 2016 (the 25th anniversary for the company), to over 940 employees and 41,000 apartment units managed nationwide in 2018.

Currently operating in six states and 10 submarkets, ZRS is headquartered in Orlando, Florida, and has regional offices in Ft. Lauderdale, Florida, and Dallas, Texas. For more information on ZRS’s multifamily portfolio, visit http://zrsmanagement.com.

About Helix Media 360°, LLC

Helix Media is a leading supplier of custom-designed multifamily virtual tours in the United States. Filmed by professional photographers using the latest equipment and designed by experts who have years of web and graphic design experience, Helix Tours are the 360-virtual tour of choice for luxury multifamily communities. Helix Media is headquartered in Houston, Texas, and provides next-generation virtual services in all markets across the country. https://www.helixmedia360.com

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