Renderings are a great marketing tool for pre-leasing. They provide prospects a much-needed visual aid during the buying process. However, traditional flat renderings have a limited useful lifecycle and once construction is completed renderings are replaced with photography.
Helix Media’s interactive floor plans are not only a great tool for pre-leasing but retain their value even after construction is finished. This is due to the fact that Helix Media’s renderings have an interactive element, where users can drag and drop furniture into the model.